Email marketing is still the best cost-effective marketing tool to grow your business. It’s a very good way to convey messages to your customers about some kinds of information, such as promotions, announcement of product releases, short tips about products/services your customers can use and others.
Email marketing is one of the most powerful marketing tools that many businesses use as a communication channel with their target customers. Running an email marketing campaign requires a marketer to assess many metrics in order to evaluate the success of this campaign. Among these metrics, some do not need to be tracked closely, but… Read More
Holiday is all around! We’ve enjoyed an insane Black Friday and Cyber Monday sale. How did your store do with one of the biggest shopping occasions of the year? Well, if the answer is “not as expected” with a sad face – don’t worry – I’m going to give you some practical ideas as well… Read More
Delivering a wonderful talk with visitors on your site is not the end of the story. After the first impression, you should know that there is the second, the third…till the moment when people actually care about you, and then, ready to buy from you. Hence, there are many things to do to combine live… Read More
Making people buy from you is no easy task and good product is not enough. You need to attract a good amount of visitors to your site, make them happy with their experience, show them your competent checkout process and try to make them hit “Buy”. Once the order is made, you have to follow… Read More
Mobile marketing now is massive and extremely potential for every online business who wants to target consumers buying products/services on the Internet. This type of marketing is extremely useful as it provides customers with time and location sensitive and personalized information.
Do you have the habit to open every single email that lands in your inbox? I bet no one does. Each consumer receives around 87 emails per day. That’s quite a number to sift through looking for which one should get opened. As a business owner, how are you going to make sure customers always… Read More
Marketing buzzword – it’s something that you cannot avoid, hide or run away if you are a marketer, especially an e-marketer. They appear at every corner of marketing and sneak into your strategy plan, meeting discussion and brainstorm regardless of your intention. Buzzword battlefield is rough as some emerge and quickly become dominant while some faded… Read More
You’ve heard it time and time again: The easiest way to increase revenues is to sell more to existing customers. Unlike a new prospect, current clients have opened their wallet for you once and they are more likely to do again. The idea is that they already know who you are, what you do and… Read More
Content marketing obviously has become a popular trend in the digital marketing world and played an important role in the marketing strategy of many businesses. However, there are some mistakes in content marking that can likely weaken your marketing tactic and drastically affect your bottom line.You might know some of them already but still the… Read More
Digital marketing is considered to be the backbone of any e-commerce business. As online marketing has been advanced steadily in the last couple years, so many products have been created to meet the huge demand from e-marketers and webmasters.
Customer support service and your business’s marketing are a perfect pairing. Why is that so? Because the bad customer service will cost your business not only valuable customers but also your branding, your sales, revenue and more grey hairs. Study from Oracle showed that 86% of consumers stop doing business with a company because of… Read More
You think collecting emails from visitors on your eCommerce website is difficult? Asking for their email is rude and not user-friendly? Think again. It’s not very polite to hang a “Give us your email” sign around your neck and keep standing in people’s way when they’re on your website. Rather than doing that, you should… Read More
Driving high conversion rate to the website requires extensive efforts, including testing, analyzing, and optimization. The most critical metric for every online business is the conversion rate which is the ratio of visitors to your website, then go on to take a desired action, such as purchasing a product, signing up for a newsletter, etc. Here are… Read More
One beautiful day, you decided to jump into the immense eCommerce pool and make some great cash. You found a product idea with a unique selling point. You developed it. You succeeded. You started building your online store. You are done, and now it’s time you made it known to the world. How are you… Read More
Subiz is helping businesses around the world connect with their customers. Today, we are excited to introduce Subiz API version 1.0 to make it easier to integrate with Subiz to access and storage customer data. Subiz API is now ready for all accounts with no extra fee. Businesses are able to integrate all other marketing,… Read More
The success of your business could depends much on the loyalty of your customers. However, many businesses are focusing too much on acquiring new customers instead of transforming old customers into loyal customers. While getting new customers/clients is important, retaining customers plays an important role to the development of the business.
Another year has started and I bet that beside the long customer service evaluation in 2015 report, you’re scratching your head for what is next in 2016. Am I right? Well, when a year ended and another new year starts, there seems to be predictions everywhere. And these predictions are necessary since they are the… Read More
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